As the company behind Snuggie, Bendaroos, Topsy Turvy, Perfect Brownie, Bumpits, EmeryCat, Leg Magic, Big Top Cupcake, and many other consumer favorites, Allstar is synonymous with success.  Since their inception in 1999, Allstar emerged to become a leading consumer branded products company by effectively utilizing direct response television marketing.

Allstar is an independently-owned, vertically integrated company.  They have earned a reputation for integrity, intuition and innovation. Their breakthrough vision has helped them revolutionize the consumer experience through the most original and compelling direct response campaigns - - some of which are the most successful in DRTV (Direct Response Television) history. Much more than simply a direct response marketer, Allstar is a leading branded consumer products company that can drive retail sales-and grow brands in a wide range of categories.